Attention Wars

    We’re in the middle of an Attention War – where big tech battle it out to win over our eyeballs. Our attention spans are considered a precious—and scarce—commodity. So what is the price of your attention? In this mini-series, we'll explore the psychology, design and impact of tech and social media on both ourselves and society. A new episode will be released every Friday for the next six weeks.

    Video thumbnail: BrainCraft How One Company Redefined Social Norms

    BrainCraft

    How One Company Redefined Social Norms

    Facebook's impact on society – how it's changed mass grief and other social norms.

    How One Company Redefined Social Norms

    Video thumbnail: BrainCraft The Psychological Tricks Keeping You Online

    BrainCraft

    The Psychological Tricks Keeping You Online

    We take a look at persuasive design – and how good design persuades you every single day.

    The Psychological Tricks Keeping You Online

    Video thumbnail: BrainCraft The Attention Economy Needs to Change. But How?

    BrainCraft

    The Attention Economy Needs to Change. But How?

    So... Could you run Facebook better than Zuckerberg?

    The Attention Economy Needs to Change. But How?

    Video thumbnail: BrainCraft Your Emotions Are For Sale

    BrainCraft

    Your Emotions Are For Sale

    The emerging monetization of your emotions.

    Your Emotions Are For Sale

    Video thumbnail: BrainCraft Big Tech's Battle For Our Attention

    BrainCraft

    Big Tech's Battle For Our Attention

    So, what's the price of your attention?

    Big Tech's Battle For Our Attention

    Video thumbnail: BrainCraft ATTENTION WARS | Trailer

    BrainCraft

    ATTENTION WARS | Trailer

    We’re in the middle of an Attention War – where big tech battle it out to win us over.

    ATTENTION WARS | Trailer